Privacy Policy

Last Updated: 7th May 2025

1. Who We Are

This privacy policy outlines how your personal data is collected, used, and protected when you visit or use www.lettersink.co.uk.

We are:

Letters Ink
Trading as: Letters Ink
Email: lettersinkuk@gmail.com
Website: www.lettersink.co.uk

We provide calligraphy services and social media marketing support.

2. What Information We Collect

We may collect and process the following data:

• Contact details: Name, email address, phone number
• Order information: Billing/shipping address (for physical items)
• Marketing data: Preferences and responses (e.g. if you subscribe to our newsletter)
• Technical data: IP address, browser type, pages visited (via cookies/analytics tools)

3. How We Collect Data

Your data is collected when:

• You fill out a contact form
• You purchase a product or service
• You sign up for our email newsletter
• You browse the site (via cookies)

4. How We Use Your Data

We use your information to:

• Respond to your enquiries
• Fulfil orders and provide services
• Send newsletters or marketing (if you’ve opted in)
• Improve our website and customer experience

5. Legal Bases for Processing

Under UK GDPR, we rely on the following lawful bases:

• Consent – for email marketing or newsletter sign-ups
• Contract – to provide services you've requested
• Legitimate Interests – e.g., to monitor website usage or respond to queries

6. Sharing Your Data

We never sell your personal data. However, we may share it with trusted third parties who help us operate the business, such as:

• Email marketing platforms (e.g. Mailchimp, Klaviyo)
• Payment processors (e.g. Stripe, PayPal)
• Delivery services (if sending physical items)
• Analytics services (e.g. Google Analytics)

All third parties are required to safeguard your data.

7. How We Store and Protect Your Data

• Your data is stored securely on password-protected systems and secure servers.
• We retain data only as long as necessary for its intended purpose or legal requirements.

8. Your Rights

Under UK data protection law, you have the right to:

• Access the personal data we hold about you
• Request correction or deletion of your data
• Withdraw consent at any time
• Object to or restrict processing
• Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise your rights, email us at lettersinkuk@gmail.com.

9. Cookies

We use cookies to improve your experience. When you visit the site, you will be asked for your cookie preferences. You can update these anytime in your browser settings.

For more detail, see our [Cookie Policy].

10. Changes to This Policy

We may update this privacy policy from time to time. The most recent version will always be posted here with the date of last update.